Simply put, a hotel that does’t apply overbooking is losing a big chunk of profitable revenue, as normally the high BAR rates are sold last. On days when there is incremental demand, the opportunity to sell 100 per cent of the rooms is there. In a market with lot of incremental demand, hotels need to pay extra attention in order not to lose out on revenues.
Rechaping the sharing economy with a fair and empowering platform for conscious travellers
travelikoÊis aÊbooking platform thatÊwas conceived by a group of hospitality professionals who saw hotel profits squeezed due to the high commissions paid to the dominant global OTAs, which ultimately had a negative impact on the quality of services provided to guests.
What makes the better hotel investment? Luxury or lifestyle?
If youÕre looking to buy a hotel, what makes more sense as an investment? A high-end luxury hotel or a lifestyle, boutique establishment? We would all like to be rich enough to buy a trophy hotel in central London, Paris or Singapore. Imagine the kudos in being able to invite your friends round for dinner. But in reality, what presents the better value in terms of returns?
Millennials set to reshape the luxury industry through innovation
With the ever-growing influence of Millennials on the hotel industry, luxury hotel groups have started to consider them as the future’s most affluent customer segment.
Talk about agreements, not expectations
Expectations. I hear this word from almost all GMs, controllers and hotel executives. ItÕs the wrong word and itÕs not an effective way to manage.ÊIn our lives, few things make us less productive and more distant than other peopleÕs expectations of us. Expectations are everywhere in our work and personal lives and people detest them. Who are you to have an expectation of me?
The expansion of master plan communities designed to create balance
The most exciting trend happening in real estate development right now is the emergence of the LIVE, WORK, PLAY, WELLNESS master plan communities springing up in secondary and tertiary markets.Ê These communities encompass all sectors of real estate.
Technology check-in: Does your hotel pass these three mobility challenges?
The Internet of Things, room automation, artificial intelligence and virtual assistants such as AmazonÕs Alexa are making headway in the hotels and hospitality sector, but none of this is possible without the right foundation of secure connectivity.
The DIY hotelier: Hotels in the digital age
The emergence of smart technologies and their interaction with the hotel and B&B market has resulted in future growth prospects becoming less apparent. With the rise of apps such as Airbnb and Hostelworld becoming players in the market, this is compromising the traditional hotel spaceÕs ability to compete competitively in the market.
Adopting an innovative mindset in the foodservice industry in challenging times
What does innovation mean to food and beverage specialists, given their respective working structures and cultures? AccorHotels’ CEO of global F&B, Amir Nahai told a recent panel discussion at Ecole htelire de Lausanne that, for the hotel group, innovation is all about getting closer to their customers.
Evaluation metrics that will boost the ROI on your propertyÕs outreach
One of the most difficult things about using PR in your hotelÕs marketing strategy is properly evaluating and proving the ROI on your outreach.