As we discussed in our most recent article, ÒMillennials+mobile: a match made in (hotelier) heaven,Ó mobile is the best booking, marketing, and engagement channel available, to reach the worldÕs largest generation Ð Millennials.
The ABC guide to maximising revenue
In a marketplace full of revenue management systems, programs and tools, this ABC guide highlights the best strategies and areas you need to know for your business
Tour operators: It’s time to manage guest feedback online
As a tour operator, you sell ‘once in a lifetime’ experiences to travellers, most of whom are often new guests.
Vale Val Cook: a mentor and friend
Today, the industry mourns the loss of a consummate professional, educator, mentor, leader and inspiration, Mr Val Cook.
“Thank you for your kind words”: responding to guest reviews
The reasons guest reviews and hotel marketing have more in common than you think.
It takes an entire team to sell the whole property
In the past, revenue management was considered a niche function. It was a practice largely applied to guestroom strategies without influence or contributions from other hotel revenue streams.
Hospitality financial leadership – Measuring labor productivity part II
In food and beverage, you want to get obsessed about a similar measurement like you do in the rooms division. In F&B it is Òhours per cover served.Ó
Technology and travel: what to expect in 2018
ItÕs all about finding new ways of optimising the guest journey and making hotels and destinations much more appealing to travellers than they were in the past. @KSickora
GDPR and the hotel sector: what you need to know today
The amount of personal data dissemination that goes on today is astounding. This scenario will change soon due to a new EU rule: the General Data Protection Regulation (GDPR).
Is your communication crystal clear? Or does it derail you?
Corporate communications is all about building and cementing relationships with your clientele and strategizing to deliver your company message to them in the best possible ways that ensure easy relatability.