Changing our mindset from just business survival to the core values of hospitality and demonstrating the role the industry can play in times of crisis now will enhance hospitality’s value to society in the future.
8 tips for successful customer experience management
You want to try as much as possible to ensure that your competitors don’t treat their customers better than you treat yours.
Pulling the switch on hard decisions to combat COVID-19
It is time for sobering reality; you should not count on any real turnaround until mid-May, perhaps even longer. In all cases, you will have to make some hard decisions to combat any coronavirus-related occupancy drops.
How to protect your hotel business during the COVID-19 outbreak
Information, analysis and planning is critical for hoteliers facing challenging operating conditions—especially so when facing an issue like COVID-19. So, what can hoteliers learn from previous downturns and what do they need to consider to safeguard their business?
Managing revenue amidst global travel restrictions
The best way to prepare for future uncertainty is by being certain about your own business strategies under any condition and hoteliers must continue to execute a revenue management strategy focused on not just the next few months, but the next several years.
How to achieve 50% direct sales for your hotel (or more …)
A new study predicts that the customer experience will overtake price and value as the most important unique selling proposition for customers by 2020. For hotels, it is therefore essential to focus on providing an exceptional guest experience.
COVID-19: Insights on travel Impact
With more than 118,000 infected as of March 10th, COVID-19 is having and will continue to have a significant impact on many industries. The travel industry is no exception, and in fact, maybe the hardest hit.
New meeting planners survey offers insights on hotel bookings
Here are key insights on what sources meeting planners typically use for research, their communication preferences, their booking patterns, and what tips the scale when deciding between two different meeting spaces.
How Airbnb has inspired digital transformation in hotels
A new focus on quality and messaging has changed the hotel industry and modernized it for people who prefer finding information and help online.
How choice of hotel name affects type of guests
When you consider the ‘top of funnel’ for your advertising channels as how guests search to find your property without any previous knowledge, the choice of words you use in naming your hotel can have a profound effect right at the start in terms of who is most attracted to your property.
