This checklist is to help guide hoteliers and accommodation businesses manage operations through times of low occupancy and adjust to a ‘new normal’.
Messaging by hoteliers now matters more than ever
As the world’s economy starts moving again – and traveling again – it is utterly important to make your message stand out and be seen. Here are key steps hoteliers should consider as you begin communicating with consumers again.
How to manage hotel staff during a crisis
You can make these uncertain times less confusing and overwhelming for your staff by showing empathy, providing support and communicating new developments clearly and honestly.
5 useful insights hotels can get from analyzing guest data
Embrace these digital routes to see which work best and which ones reveal insights that change how guests enjoy their experience during each visit.
5 tricks to successfully combine social media and your hospitality business
Social media platforms are not as complicated as you may think they are. Once you have set up social media profiles for your hotel, you will be able to start marketing your business more effectively.
The hummingbird legend in times of adversity
Let’s keep in mind the hummingbird in the coming weeks: sometimes it only takes a small action to create a great craze and even put out a fire!
Will the Covid-19 pandemic presage another once-a-decade contraction in tourism?
Since 1990, the tourism industry has weathered three major negative demand shocks, roughly one per decade. Welcome to the fourth.
Leadership and legacy: How will you be remembered?
As the lodging and F&B industry begins to reemerge from the pandemic-induced shutdown, we will need true leadership. But what does a good leader actually look like or act like? What are the key traits of a good leader that lead to his/her success and the success of the surrounding team?
Covid helping hotels by stamping out Airbnb superhosts
If there’s one bright light at the end of the coronavirus tunnel, it’s that this outbreak may force the insolvency of those pesky, and largely illegitimate, ghost hotel operators that we have been trying to regulate for nearly a whole decade now.
Rate parity or disparity? Part 2
Let’s take a closer look at the different distribution channels and examine recommendations to avoid rate disparity.











