On a rollercoaster of volatile demand, Las Vegas has leaned into partnerships, technology, and data to help support recovery strategies.
How to use attribute-based selling in your hotel’s upsell strategy
Attribute-based selling, known as ABS in short, appeared in the hospitality industry a while back. But what exactly is ABS? And how can you leverage its advantages in your upselling initiative?
Reviving the industry of emotions
Here’s look at how hoteliers can leverage emotions in a post-COVID hospitality world (and why they must). Read on for strategies to revive emotions throughout the hotel experience, both on and off-site, including checklists of concrete actions your hotel can take to improve its range of services.
eLearning key to maximise hotel profit during post-covid recovery
Maximising hotel profit during this post-Covid recovery requires a focus on the three core areas: customer satisfaction, increasing revenue and controlling costs. Key to achieving these objectives is strong leadership supported by a motivated, highly-skilled team – all of which can be bolstered through online continuous professional development.
3 forward questions for a Commercial Director in Hospitality Management
Cycas Hospitality’s Neetu Mistry shares insights to help better understand and prepare for the lasting impact COVID-19 will have on the hotel industry, particularly in regard to revenue management and its expanding role in the commercial area.
How to use Facebook to improve your hotel’s digital marketing
By fully leveraging the features of your existing tools, you’ll improve your hotel’s digital marketing so that you capture as much business as possible with your existing budget. Here’s what you need to know — and what you need to do right now — to optimize your spend on one of the most widely-used marketing platforms.
How software resolves Covid-related personnel issues
Management software can help to resolve a variety of problems associated with staffing during the next normal by facilitating the proper automation of basic tasks as well as enhancing training auditing and team coordination. Here are three features where software is now critical for hotel operations and employee retention.
Developing a successful corporate hotel program
Here are a few ways to create a successful corporate hotel program and partner with some of the biggest companies in the world.
How does hotel website conversion rate differ between independents and groups?
Never has it been more important to capitalise on improving your website’s conversion. Every visitor is a potential booking and an opportunity to help improve your occupancy levels in these challenging times.
Study reveals importance of OTA travelers in economic recovery
New research shows that OTA travelers spend more and stay for longer, leading to economic stimulus for destinations and communities.
