Hotel Ads is a new hotel search experience designed to showcase real-time room rates to potential customers on the Bing search results pages and within Bing Maps.
Today’s Metasearch: Why it should be in every hotel’s marketing mix.
NextGuest releases whitepaper to uncover metasearch fundamentals and discusses all of the new updates of today’s metasearch.
Three steps to curating your hotel’s social influencer strategy
Social media is a perfect platform for avid travelers to gain a following, opening up the opportunity for hotel brands to partner with these influencers and tap into their keen audiences to reach more guests.
Back to basics: Five tips for Cyber Monday success
While many deal-seekers are looking for the typical deal on electronics or home-goods, more people each year are searching for travel deals on Cyber Monday. This presents an opportunity for hoteliers to get in on the action and take their share of the online traffic and spending this day brings.
What creative hotels are doing online
Here’s a look at how Aloft Hotels creates interactive mobile experiences that appeal to music- and tech-savvy travelers.
Back to basics: Top five email marketing best practices for hoteliers
Email marketing is a vital part of a hotel’s CRM efforts, but for many, it remains a complex, uncharted landscape. The good news is, it’s not as hard as it seems.
The dos and don’t of Instagram Stories: hotel marketing tips
Instagram Stories allow hotels to post social media in a much more informal, authentic way – which allows you to share news and updates with your followers in creative ways that help your property stand out from the competition.
Back to basics: search engine marketing
Search engine marketing (SEM), or buying traffic through paid search listings, is a relatively easy way to drive qualified traffic and more direct bookings to your hotel website.
5 unique experiences hotels can use to attract guests
As travelers become savvier and seek out new experiences, the hotel is in a great position to leverage their destination to offer something unique to their guests.
Digital Inspo: What creative hotels are doing online
Last year, Hyatt Hotels partnered with then up-and-coming pop star Dua Lipa. The setting for the British musician’s single “New Rules” was Hyatt’s new boutique hotel, The Confidante, in Miami.
