Brand USA, the destination marketing organization for the United States, announces the impending retirement of Chris Thompson as President and CEO, effective May 31, 2024. After a successful tenure of leading the organization, Thompson has decided to step down and pursue life beyond work.
Brand USA unveils new National Travel and Tourism Strategy
The new strategy aims to improve the United States’ competitive position in attracting international visitors and increasing travel and tourism to promote economic growth and job creation across the nation over the next five years.
Brand USA unveils recovery campaign
Brand USA President marked the reunion of the travel community during a press conference at IPW 2021.