Rome wasnÕt built in a day and the same goes for a PR strategy. Building a strong foundation for press efforts isnÕt always easy, but can pay dividends in the long run. Vying with the myriad of competitors for visibility and presence in the market takes time, but in saying that most hoteliers recognize that PR is an important tool for gaining visibility and increasing their occupancy rates.
How hoteliers can boost meeting room bookings
There is excellent income potential in offering rooms by the hour that are suitable for meetings of up to 50 people, but to compete in this evolving marketplace, hotels must adopt new strategies.
Getting to Yes – How to overcome a guest problem
By incorporating these four principled negotiation techniques into a hotel’s complaint handling process, it is likely that a win/win outcome can be achieved.
How to dazzle guests with a great in-room experience
Some hotel are fortunate to be in the perfect location. However, it is possible to dazzle your guests even when they can’t throw back the curtains to a spectacular view.
Empathy is the secret to hospitality customer service – and sales
Staff empathy helps create an enjoyable guest experience and motivates them to write a positive review - both of which affect revenue.
