World Tourism Organization (UNWTO)
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About World Tourism Organization (UNWTO):

The World Tourism Organization (UNWTO) is the United Nations agency responsible for the promotion of responsible, sustainable and universally accessible tourism. As the leading international organization in the field of tourism, UNWTO promotes tourism as a driver of economic growth, inclusive development and environmental sustainability and offers leadership and support to the sector in advancing knowledge and tourism policies worldwide.

UNWTO encourages the implementation of the Global Code of Ethics for Tourism, to maximize tourism’s socio-economic contribution while minimizing its possible negative impacts, and is committed to promoting tourism as an instrument in achieving the Sustainable Development Goals (SDGs), geared towards reducing poverty and fostering sustainable development.

UNWTO generates market knowledge, promotes competitive and sustainable tourism policies and instruments, fosters tourism education and training, and works to make tourism an effective tool for development through technical assistance projects in over 100 countries around the world.

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Madrid

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ARTICLES

UNWTO

UNWTO leads rethink of tourism communications

“Put people front and centre!” was the core message as UNWTO brought together global branding experts, journalists and content creators to rethink narratives around tourism communications."
Punta Cana

UNWTO Executive council meets in Punta Cana

With global tourism on track to reach pre-pandemic levels by the end of the year, UNWTO convened its Executive Council to advance plans to place education, investments and sustainability at...
UNWTO

UNWTO identifies priorities for boosting rural tourism potential

UNWTO has launched a new report to determine the status of rural tourism in its Member States and identify the main challenges and opportunities of tourism as a driver for...
Tourism

2nd World Sports Tourism Congress: Tourism and Sports united for sustainability

The 2nd edition of the World Sports Tourism Congress (WSTC), organized by UNWTO, Government of Croatia through its Ministry of Tourism and Sport, and the Affiliate Member Croatian National Tourist Board, brought...