Frederic Gonzalo
Travel & Hospitality expert

About Frederic Gonzalo:

Frederic Gonzalo is passionate about marketing and communications, with over 25 years of experience in the travel and tourism sphere.

Early 2012, he launched Gonzo Marketing and works as a strategic marketing consultant, professional speaker and trainer in the use of new technologies (web, social media, mobile) with destinations, independent hotels, restaurants and attractions alike.

Before that, Frederic worked his way up the ranks at Club Med, Tremblant, VIA Rail Canada and Le Massif de Charlevoix, among other household names.

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Canada

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ARTICLES

TikTok

Should your brand even bother with TikTok?

As a marketer, YES you should be on TikTok. As a travel brand, IT DEPENDS.
employer branding

3 marketing tips for your employer branding

With the ongoing labour shortage crisis, building a strong employer branding is crucial in travel and hospitality.