Deirdre Ryan
Branding and Marketing Expert at Strategic Solution Partners

About Deirdre Ryan:

Deirdre Ryan is a hospitality veteran with 20+ years of experience in sales and marketing, specialized in stimulating financial success and brand growth through a unique amalgamation of strategy, revenue growth, and creativity. Ryan worked with SoHo and Tribeca Grand Hotels, Design Hotels, and Kimpton Hotels before she became the Director of Sales and Marketing for Ace Hotel New York. Having eventually been promoted to the Vice President of Sales for Ace Hotel Group, Ryan was instrumental in growing the team from 7 people in 2010 to nearly 50 in 2020 and revenue from $35 million in 2010 to $160 million by 2019.

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ARTICLES

Branding in hospitality

The importance of branding in the hospitality industry

Catchphrases like “stay on brand” and “that's very on brand” can be a bit insufferable and even cringe-worthy, but adopting the on-brand/not-on-brand thinking definitely has merit.