Daan De Bruijn
Co-Founder
Bookboost AB
About Daan De Bruijn:
As Co-Founder of Bookboost, Daan directs the commercial team, leading sales initiatives and different projects. He’s a world traveller, passionate about hospitality.
Contact Details:
ARTICLES
The 9 benefits of a hotel CRM your team will feel in week one
Most “benefits of a hotel CRM” posts list nine vague promises about engagement, loyalty, and direct bookings, with no sense of when any of that actually arrives.
Why independent hotels don’t need a loyalty programme to win repeat guests
Marriott has Bonvoy. Hilton has Honors. IHG has One Rewards. If you run an independent hotel group in Europe, it is easy to look at these programmes
What happens when guests leave? 5 post-stay strategies to build loyalty
Many hotels focus on communicating with guests before they arrive on their property, and what happens after they leave is often overlooked.
Overcoming the pre-arrival noise: Tips to stand out among other hotels
Guests are more distracted than ever. Inboxes are filled with hundreds of emails and whatever message your property is sending to them, it can be easily ignored