NextTrip, Inc., a technology-forward travel company redefining how people discover, plan, and book travel, today announced the successful rebranding and relaunch of JOURNY, its free ad-supported streaming television (FAST) travel channel, alongside strong early interest from leading hospitality brands eager to leverage the platform’s unique content-to-commerce capabilities.
Since its reintroduction earlier this summer, under NextTrip’s ownership and direction, with a refreshed brand identity and an expanded programming slate, JOURNY has been steadily building momentum among both viewers and advertisers. Available on top platforms including Plex, Sling Freestream, and Samsung Smart TV, the channel reaches more than 17 million viewers across FAST and advertising-based video-on-demand (AVOD), delivering immersive, culturally rich travel content, all without subscription.
Advertisers Take Notice
The platform’s combination of top-of-funnel brand storytelling and bottom-of-funnel booking conversion has already attracted leading hotel groups:
- “We are proud to be the first hotel company to partner with the newly relaunched JOURNY channel. This collaboration underscores our commitment to exploring innovative platforms that connect with travelers while enhancing the visibility of our all-inclusive resorts throughout Mexico and the Caribbean.” – Bethany Ward, Vice President OTA and Wholesale Distribution, Playa Hotels & Resorts
- “We are proud to join the JOURNY Channel as one of its inaugural partners on this dynamic travel and lifestyle platform. This collaboration will extend our reach to discerning travelers worldwide through premium, content-driven media, enhancing awareness of our ultra-luxury, all-inclusive resort experience. At Atelier, we are committed to inspiring new audiences to discover our world-leading signature hospitality.” – David Torres, Sales, Marketing and Revenue Strategist, ATELIER de Hoteles
- “Palladium Hotel Group is excited to partner with JOURNY and NextTrip. We were immediately drawn to their unique approach – combining top-of-funnel exposure through Journy FAST TV with targeted advertising across their booking platforms. The integration of QR codes enables us to track engagement, measure clicks, and drive direct bookings with precision. We look forward to launching our campaign and seeing strong results from this innovative partnership.” – Christopher Arjona Castro, Regional Marketing Director AM, Palladium Hotel Group
“Our team is thrilled to welcome Playa Hotels & Resorts, Palladium Hotel Group, and ATELIER de Hoteles as inaugural advertising partners for JOURNY” said Amy Proost, Chief Revenue Officer of NextTrip. “Their campaigns launch at a perfect moment, just as our planned social media rollout, led by our digital content partner Jungle Creations, gets underway. This coordinated push is designed to expand JOURNY’s audience from its current 1.5 million monthly viewers to a targeted 5 million by early 2026, delivering unprecedented reach and engagement opportunities for our advertisers.”
The relaunched JOURNY channel blends original productions and curated licensed favorites, with a focus on authentic, personality-driven travel storytelling that goes beyond the glossy postcard. From Epic Trails‘ remote hiking adventures to Travel Man‘s fast-paced city itineraries, to the sensory journey of Paradise Kitchen Bali, viewers are invited to explore destinations through local food, culture, and lived experience.
Turning Inspiration into Action
Integrated directly into NextTrip’s travel booking ecosystem, JOURNY transforms passive viewing into active trip planning. QR codes, clickable destinations, and seamless booking integrations allow viewers to “watch, scan, book, and go”, turning inspiration into real-world itineraries before the credits roll.
Looking Ahead
NextTrip will continue building JOURNY’s advertising roster as the channel rolls out additional original series, new licensed content, premium documentary content, and deeper integrations with NextTrip’s booking platforms. Upcoming expansions will also include new distribution and display formats such as VOD (Video-on-Demand), iOS and Android apps, and additional channel applications, making JOURNY accessible to an even broader audience. The September expansion is expected to further strengthen its position as a unique media-to-booking gateway for travel brands worldwide.
