First-ever Business Travel MICE Procurement Conference 2019 – Strengthen ITB China’s positioning in MICE and Corporate Travel

The Business Travel MICE Procurement Conference 2019 – Shanghai Station, jointly hosted by China BT MICE and ITB China, came to a successful conclusion on 10 September at the Royal Garden Hotel Shanghai. The inaugural conference attracted 300 senior industry attendees from all over China, representing all segments of MICE and Business Travel. After nine years in Beijing, the conference moved to Shanghai this year, in order to engage with MICE operators of the megacity and across the areas of the Yangtze River Delta.

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The conference focused on the theme of “Value + Compliance: Double Helix of MICE Business”. Corporate procurement managers from various industries shared their cutting-edge knowledge and expertise with experts from communication agencies, MICE vendors, event technology companies, cultural travel group organizers and immersive experience solution providers about industry trends at the event.