Here are best practices for hotel marketers to capitalise on key micro-moments when potential guests turn to their devices with an intent to answer an immediate travel planning need.
Know your guests with guest profiles
By using the data you already have from each guest profile, hoteliers can learn about their guests’ behaviour and engage with them in the right way, using the right tools throughout the travel journey.
The power of email automation
Customers only want to see is information that’s relevant to them, and through smart email automation, every communication can be personalized and relevant to the recipient.
Why you should add WhatsApp to your hotel engagement strategy
With more than one billion users, WhatsApp is becoming an ever more powerful way to communicate directly with your guests.
How technology can improve the guest experience before arrival
Driving conversations with guests is vital to drive brand loyalty, revenue and guest retention and using technology to instigate those conversations is what guests want.
Guestfolio partnership with Frontdesk Anywhere underway
Guestfolio, the hotel marketing platform, has announced that their first two clients with San Francisco based, hotel management software Frontdesk Anywhere have launched a new digital guest experience with Guestfolio.
Drive direct bookings by getting to know your guests
Here are five effective ways of turning unknown guests from OTAs into loyal advocates who will recommend your hotel to their friends and family and likely book directly with you again in the future.
Guestfolio builds new platform uniquely for hotel marketers
The enhancements made to the platform provide hoteliers with the insights and tools needed to drive guest engagement, retention and conversion throughout the travel journey.